How Accepting Credit Card Payments Boosts Sales

A credit card POS system streamlines the checkout process, thus attracting more customers and boosting your overall store sales. Businesses no longer survive on fiat transactions. The rise of alternate payment methods shifted global shopping trends. 

However, many SMBs still don’t have a credit card processor despite the popularity of card payment. There is a stereotype that processors are reserved for larger enterprises. This misconception couldn’t be further from the truth. Reports even indicate that 58% of SMBs get asked if they accept credit card payments every day. Simply put, modern business needs a POS.

Benefits of Accepting Credit Card Payments

Upgrading to a new POS system offers several benefits, including:

  • Convenient Payment Methods: Consumers think that alternative payment methods are more convenient than cash transactions. Statistics even show that nearly 70% of all POS transactions in 2020 consisted of credit and debit card payments.
  • Broader Target Market: Advanced processors allow you to target digital natives who primarily pay with mobile wallets and credit cards.
  • Streamlined Checkout Process: Having a POS system streamlines the checkout process. Employees spend less time operating the register,  while customers wouldn’t have to dig for change in their pockets.
  • Easy Invoicing: Modern POS systems automatically keep track of your sales invoices and receipts.

If payment processing fees have been preventing you from getting a POS or processor, don’t worry. Contrary to popular belief, these fees wouldn’t drag your profit margins. There are dozens of merchant service providers and payment processors on the market, so select the most feasible, lucrative pricing plan based on your budget.

Are you having trouble deciding where you stand on credit card processing? Processing Card can help you reach a decision. Check out our in-depth review of CMS credit card processing services to learn more.

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